This sermon explores the power of labels and identity through the biblical story of Jacob. The pastor discusses how labels, whether given by others or ourselves, can shape our behavior and destiny. Using Jacob's transformation from 'deceiver' to 'Israel' (overcomer), the sermon illustrates how God desires to rename and transform us from our old identities into new creations in Christ. The message emphasizes that only our Creator has the right to define who we are, and through Christ, we can shed old labels and embrace our true identity in Him.